As the lead designer for SEMGeeks, my team was tasked with redesigning an iphone/ipad app for Color911, an award winning creative tool that delivers instant color inspiration from color specialist Amy Wax. Users can create their own colors, select colors from themes or photos, combine colors to create palettes, organize colors into folders, share or email. It features more than 100 downloadable color themes. Each theme has 36 different colors; every theme includes colors that work together.
I worked with my team to create wireframes and sitemaps to make the flow and organization of the app more user friendly. We created a cleaner and sleeker design and added in new features and functionalities. I worked hand in hand with our developers as the new designs and functionalities were implemented - aiding in testing usability, quality control, and improving design when needed.